There are really two elements to recycling (of many!) that stick out to me:
- Participation and Program Involvement (Getting people to recycle)
- Recycling properly
The second point I strongly believe is often abolished to make way for public participation.
The article I just linked you to raises a really good point and that's "recylcing, as a structured activity, is undertaken on a more frequent basis than waste reuse or reduction." Plain and simple, perhaps that's where we need to devote more of our effort!!!